The first thing that comes to mind when you think of K-Beauty is often the oh-so-cute packaging. Yes, I know, it’s a little bit cliché, and Korean beauty is not only about that but let’s just admit it: Koreans are absolute masters in the creation of irresistible packagings. And the Etude House Glass Tinting Lips-talk lipsticks are a perfect example of this cuteness!
Beauty addicts know it all too well: when you go to Seoul, you go with (at least) one empty suitcase. It’s physically impossible to leave without anything when you visit the new Mecca of cosmetics. There are beauty shops everywhere! So today, I wanted to share some of my favorite shopping beauty spots in Seoul with you. Enjoy the visit!